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 | Key Concepts in Marketing - Wysyłka 4,99 zł | BEZPŁATNIE przy zamówieniu od 69,99 zł | brak | brak danych |
| swiatksiazki.pl | od 60.00PLN | ||
 Key Concepts in Marketing - Wysyłka 4,99 zł | BEZPŁATNIE przy zamówieniu od 69,99 zł za 60.00 zł Cena: 60.00 zł Key Concepts in Marketing is one of a range of comprehensive glossaries with entries arranged alphabetically for easy reference. All major concepts, terms, theories and theorists are incorporated and cross-referenced. Additional reading and Internet research opportunities are identified. More complex terminology is made clearer with numerous diagrams and illustrations. With over 600 key terms defined, the book represents a comprehensive must-have reference for anyone studying a business-related course or those simply wishing to understand what marketing is all about. It will be especially useful as a revision aid. | |||
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